The Goodfellows is an annual holiday benevolence campaign sponsored by the city of Monroe and The News-Star. The organization seeks to raise $75,000 in donations and give 1,000 local families much-needed supplies for the holidays.
Goodfellows was founded in 1914. Monroe businessman B.B. Martin and the late Wilson Ewing, then-publisher of The Monroe News-Star, began the current partnership in the 1930s.